Shaping for DELA

New products for cooperation members

Experimenting and validating in order to develop the right new products for members.


DELA is the specialist in insurance and funeral arrangements. A cooperation which helps members before, during and after the funeral. That’s why the organization is not static: DELA innovates in order to provide the best products to its members.


Which products are these? Can we validate them online prior to further investments? Can we progress from concept to implementation in the most effective manner? What specialists do you bring together in various stages?


A new platform for a specific customer segment was created. It was thoroughly tested, following the lean startup method, design thinking and data-driven development. New skills such as growth hacking were thought to the team.

Digital Shapers brings creativity and manages to combine this eloquently with supported data. Innovative projects are validated quickly, both offline and online. This way we quickly know what we want to do or not without making concessions on quality or wasting investments.


The right Shaper, the right focus

Every organization is different and has their own ambitions and challenges. That is why different experts are needed. To achieve optimal results we choose a matching Shaper from our community based on skillset and motivation. A Shaper takes the maximum out of his or her domain and seamlessly transfers the knowledge to another Shaper when new expertise is needed.

I need a Shaper I am a Shaper